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Tool · 04 · Live Ads

What happened with the spend, ad by ad

How much was spent and what it brought back, by campaign and by ad, with a preview of every creative and what people are commenting on each one. Read-only, with the data coming in on its own twice a day. On one large account, the first read found 1,417 ads nobody was looking at.

testmia · live ads · comments per ad
Example
9:41
Instagram
T testmiaSponsored ···
Ad #1
Four passes a day,
every day.
Learn more>
testmia Your Meta account reviewed while you run the business. more
T testmiaSponsored ···
Ad #2
First it gets written,
then it gets executed.
Learn more>
testmia Every change is logged with its time and reason before the account is touched. more
T testmiaSponsored ···
Ad #3
The limits
are set by you.
Learn more>
testmia Maximum and minimum daily spend, no exceptions. more
T testmiaSponsored ···
Ad #1
Four passes a day,
every day.
Learn more>
testmia Your Meta account reviewed while you run the business. more
T testmiaSponsored ···
Ad #2
First it gets written,
then it gets executed.
Learn more>
testmia Every change is logged with its time and reason before the account is touched. more
T testmiaSponsored ···
Ad #3
The limits
are set by you.
Learn more>
testmia Maximum and minimum daily spend, no exceptions. more
Ad #0 · Spend USD 000 · Cost USD 00
Ad #1 · Spend USD 260 · Cost USD 12
Ad #2 · Spend USD 180 · Cost USD 16
Ad #3 · Spend USD 140 · Cost USD 23
Result per ad · live
Ad #1Cost USD 12
Spend USD 260 · Purchases 22
Ad #2Cost USD 16
Spend USD 180 · Purchases 11
Ad #3Cost USD 23
Spend USD 140 · Purchases 6
Every ad with its number and its result. The panel below follows whichever one is on screen.

The winning ads

Across the whole account, Live Ads picks out the three best-performing ads and puts them on a podium. But the placing is only the start: on the one that won, the AI reads the communication angle it is speaking from — what it promises and where it convinces you from.

With that angle it proposes what to produce next: the same angle in another format, another piece that repeats it, or a combination with a second angle that is also working. It is the difference between knowing that an ad worked and knowing why it worked.

And the podium does not end at the podium: that information is passed to the ad creation agent, which reads who won and with what angle, and produces new variants of the winner to test again.

testmia · live ads · winning ads
Ejemplo

REEL · TESTIMONIAL

1

CAROUSEL · BENEFITS

2

VIDEO · UNBOXING

3

WINNING ANGLE · SOCIAL PROOF

CREATE · ANOTHER TESTIMONIAL CREATE · SAME ANGLE AS CAROUSEL COMBINE · SOCIAL PROOF + SAVINGS

The three rise, the first one lights up. Only then is the angle read, and from the angle come the ads worth producing.

Want to see your spend like this?

Testmia works by application: we review every one to see whether your ecommerce can access the service. Write to us and tell us about your store.