Tool · 03 · Social Listening
What people say about your brand
It brings in comments and mentions from Instagram and Facebook — including the comments on your ads, which almost nobody reads — classifies them with AI by type, sentiment, topic and urgency, and warns you when something heats up. Coverage is stated plainly: how much of the conversation we actually get to see. Over 5,400 real comments processed. Replying happens on the network, by hand: Testmia does not answer for you.
What is it for?
For three concrete things. Catching a problem before it grows: five people asking the same thing on a Tuesday is the warning that something broke, and that warning reaches you on Tuesday and not when it has already snowballed. Seeing what gets asked over and over, which is content material handed to you: every repeated question is a video or a post that also takes that question off your plate. And finding the brand's weak spots, which are exactly the ones you cannot see from the inside.
Here is something we take seriously at Testmia: negative comments are worth more than positive ones. Praise confirms what you already do well and tells you nothing about what to change. A complaint does. That is where the room to improve is, which is why the classifier puts them up front instead of hiding them.
Want to know what people say about your brand?
Testmia works by application: we review every one to see whether your ecommerce can access the service. Write to us and tell us about your store.