Tool · 07 · Identity
The brand’s brain
A questionnaire — what you sell, who you sell it to, how you speak — that feeds every other tool. And it does not fill up only with what the business declares: the platform proposes additions drawn from real comments — what people ask, what they praise, what they complain about — and the client decides what to adopt.
What you sell and what you promiseBrand
Products, prices and marginsCatalogue
Who you sell to todayCustomer
How you speak and what you never sayVoice
Maximum spend, minimum spend and hard noesLimits
Agent
Meta Ads Agent
Without margins and limits it doesn’t know how much it can pay for a sale, and ends up buying traffic that is no use to you.
What you sell and what you promiseBrand
Products, prices and marginsCatalogue
Who you sell to todayCustomer
How you speak and what you never sayVoice
Maximum spend, minimum spend and hard noesLimits
Agent
Social Listening
Without the brand promise and the hard noes, it can’t tell a real complaint from a misunderstanding.
What you sell and what you promiseBrand
Products, prices and marginsCatalogue
Who you sell to todayCustomer
How you speak and what you never sayVoice
Maximum spend, minimum spend and hard noesLimits
Agent
Content
Without knowing who you sell to, it proposes content for anyone. And content for anyone gets watched by no one.
What you sell and what you promiseBrand
Products, prices and marginsCatalogue
Who you sell to todayCustomer
How you speak and what you never sayVoice
Maximum spend, minimum spend and hard noesLimits
Agent
Copy
Without the voice and the hard noes it writes the way everyone writes, and you notice in the first line.
Not one onboarding question is decoration. Every one of them is used by someone.
Want agents that know your business?
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